BRAND ACTIVATION

Brand Activation for Netflix France

Agency: Amplify London

To support the launch of the release of the final season of La Casa De Papel in France, Netflix launched a nationwide campaign to find the show’s biggest fan.

With this campaign (online video, social media, microsite…) we wanted people across France to realise the incredible fandom that surrounds the show and the impact it’s had on pop culture.

CD: Ben Seary / French Copywriter: JuM

CR / Transcréateur (ES/EN/FR)